
Customer Stories
How 1NCE scaled global IoT billing with Lago
Finn Lobsien • 2 min read
May 8, 2025
/4 min read

Modern tech companies face a billing challenge that’s both technical and strategic. As pricing models shift from simple subscriptions to usage-based, pay-as-you-go, and hybrid approaches, billing infrastructure must keep up. According to a 2024 industry survey, over 60% of SaaS and AI companies now offer at least one usage-based or consumption pricing model, and 40% cite billing complexity as a top barrier to scaling revenue operations[1]. The right billing platform can mean the difference between rapid growth and operational headaches.
Key Criteria for Billing System Selection
Choosing a billing platform isn’t just about automating invoices. It’s about supporting your business model, reducing manual work, and enabling new revenue streams. Here are the core criteria that matter:
Example: A SaaS company offering AI-powered analytics needs to bill customers by API call, data volume, and recurring subscription, all on a single invoice.
Why Usage-Based and Metered Billing Matter
Usage-based billing (UBB) and metered billing are now standard for AI, SaaS, and infrastructure providers. These models align revenue with customer value and drive higher net revenue retention (NRR). According to OpenView’s 2024 SaaS Benchmarks, companies with UBB see 30% higher NRR than those with flat subscriptions.
Lago Cloud is purpose-built for complex usage-based billing. It supports:
Example: An AI platform charges $0.01 per 1,000 tokens processed, with tiered discounts at 1M and 10M tokens. Lago tracks every event, applies the correct rate, and generates a single invoice.
“Billing complexity increases exponentially with usage-based models. Platforms like Lago that automate metering and rating at scale are essential for modern SaaS and AI businesses.”— Senior Product Manager, AI SaaS Company
Manual billing processes slow down time-to-cash and introduce errors. Automated invoice generation, reconciliation, and dunning are now baseline requirements. Lago’s invoice engine is designed for developer efficiency:
# Example: Generate invoice for usage-based charges via Lago API
import requests
response = requests.post(
"https://api.getlago.com/v1/invoices",
json={
"customer_id": "cus_12345",
"usage_events": [
{"event_type": "api_call", "quantity": 1000000},
{"event_type": "storage_gb", "quantity": 50}
]
},
headers={"Authorization": "Bearer YOUR_API_KEY"}
)
print(response.json())
This API call creates an invoice for a customer based on their usage events, applying the correct rates and taxes automatically.
Flexible Monetization for Modern Tech
Modern billing isn’t just about subscriptions or pay-as-you-go. Many companies use hybrid models: prepaid credits, add-ons, and custom bundles. Lago supports:
Example: A cloud platform sells prepaid compute credits, with automatic top-up and usage alerts. Lago tracks balances and triggers invoices as needed.
A 2024 report from SaaS Capital found that 55% of high-growth SaaS companies now use at least two pricing models in parallel. Platforms that can’t support this flexibility force companies into manual workarounds or costly custom development[2].
Why Some Teams Choose Self-Hosted
While Lago Cloud is the primary solution for most, some companies require full control over their billing infrastructure. Lago offers a self-hosted, open source version for these cases. This option is ideal for:
Note: Most competitors do not offer a true open source or self-hosted billing platform.
Decision Framework: Matching Platform to Business Needs
Selecting a billing platform is a technical and strategic decision. Use this framework to guide your choice:
Billing is no longer a back-office function. For SaaS, AI, and tech companies, it’s a core part of the product and customer experience. The right billing platform supports complex pricing, scales with your business, and frees your team from manual work. Lago Cloud stands out with its performance, flexibility, and developer focus—helping you monetize innovation without compromise.
Ready to see how Lago fits your business? Start a free trial or explore Lago’s API documentation to see the platform in action.
[1] https://www.younium.com/blog/subscription-billing-platforms
[2] https://www.younium.com/blog/subscription-billing-platforms